ttgapers.com

Basking in the phenomenal success of his monster hit, Turn Me On, Kevin Lyttle is looking to conquer new horizons. Despite Turn Me On recording sales of over a million copies worldwide, the soca star is yet to conquer the entertainment Mecca of North America. Europe has already opened its arms and accepted this son of the Caribbean.

The single has spent 10 weeks on the Belgian charts, was number two on the charts in Britain, Holland, Norway and Germany and has enjoyed significant air and club play in the Czech Republic, Austria, Ireland and Italy.

This year, Lyttle headlined a concert in Germany, featuring Enrique Iglesias, and R&B stars Outkast, and is one of the first international artistes to play at a show in Romania. Spain has also embraced the singer and his infectious song.

He has also headlined shows in Europe, featuring rap stars Busta Rhymes, 50 Cent and dancehall kingpin, Sean Paul.
Outside of Europe, his song has gained popularity in the Middle East, Australia and Japan.

But with all his success on the European continent, Kevin Lyttle is not resting on his laurels.

"America is left," Lyttle said during an interview with Splash via telephone from the Altantic Records office in New York earlier this week.

That task should not prove too difficult for the artiste as the single is already being played on the club circuit in New York, Los Angeles and other major United States cities.
Atlantic Records is now in possession of the artiste's signature and is responsible for Lyttle's affairs.

Next month the record company is preparing for the release of his self-titled album. The album Kevin Lyttle offers 12 tracks of mostly soca-based music with a dancehall influence. There is also a little R&B thrown in for good measure. In May, the album was released in Japan and sold over 80,000 copies.

Kevin Lyttle was born in St Vincent and has managed to bring the music of his country, soca, to the forefront with an innovative offering. By merging the popular dancehall beat with the traditional soca flavour, Lyttle has conjured up what seems to be a winning musical formula and has demonstrated that sometimes an unconventional approach is needed to obtain success.

Lyttle has also combined with ace dancehall DJ, Spragga Benz for a second version of the single and was rewarded with another hit and top-seller.

In addition to both versions of the hit single, the album will offer another combination with Spragga Benz. The single, Last Drop, should reinforce the popularity of both artistes.
Lyttle has also combined with another popular dancehall DJ, Assassin on the sexually-charged single, Screaming Out My Name.

The singles I Got It, Ya Kiss and Dancing Like Making Love all make for good listening and will prove that Lyttle is no one-hit wonder.

Lyttle says he got inspiration for Turn Me On because of his love of partying.

"I am a party person and my music is inspired by my experiences in the clubs and at parties," he said.