Bad Boy CEO Sean 'Diddy' Combs says he plans to sign more reggae/dancehall artistes to his Bad Boy Entertainment label, after seeing the potential of local star Elephant Man.
By Krista HenryDiddy, in a statement sent to THE STAR, says he wants to work with more danchall acts and seems confident that dancehall music has the potential to reach higher heights. "The dancehall audience is a worldwide audience," he said. "We love the music and we have to give the reggae artistes an avenue to express themselves through Bad Boy Entertainment."
Energetic Acts
The hip hop impressario who recently joined heads with one of dancehall's most energetic acts, Elephant Man, describes Ele as "one of the greatest entertainers in his genre of music." "When I saw him at Madison Square Garden ripping down the stage, I knew that he was the one. He will be a great addition to our team," Diddy Said.
Bad Boy Entertainment has begun to collaborate with VP Records to market and distribute Elephant Man's music across the globe. This will be the confirmation of a long time interest in dancehall and reggae music.
"Bad Boy has always been interested, since Dolly My Baby by Super Cat featuring myself and Biggie. Elephant Man happened to have the personality, energy, star power, and veteran stage presence that we love so much," Diddy said.
An overjoyed Elephant Man plans to release his new album in the spring of 2007. His album was to have been released in summer of 2006 but was delayed due to the deal with Bad Boy.
As a part of the Bad Boy family, Ele is currently working on a remix with Diddy for his upcoming album and he will accompany Diddy on tour for his new album Press Play.
Ele's first performance on the tour will be in Connecticut with Diddy and fellow rap artiste Ludacris. He has further cemented his position by doing a collaboration with Nicole Scherzinger of the ***** Cat Dolls for the song Come Gimme. "Puffy requested the remix, him want me on it. Me and dem have that kind of relationship. He's even planning on calling an official press conference, but him doing his own promotions first," said Elephant Man.
Elephant Man maintains that he will continue doing the brand of dancehall music that has signified his style. He claims that Bad Boy signed him knowing he did dancehall music and that it has potential. He doesn't plan to change.
The 'Energy God' plans to take his music to another level by working hard to achieve his goal. "I expect a lot, him (Diddy) a one hard worker, his artistes haffi work hard too. Promotions count and him haffi do a lot of it, I'm a workaholic so it will work," Ele said.
Ele's positive attitude seems to have made a big impression on the hip hop mogul as Diddy stated "we will be signing more reggae artistes."
